In times of crisis, most companies are tempted to batten down the hatches and cut costs as much as possible. But this short-term solution can often have lasting consequences...
Now – more than ever – is a time to remain at the front and centre of your audience's mind. Offer your customers and prospects the familiarity, reassurance and support they need.
This workshop (hosted by Intergage and Vermont Systems) will review how businesses have responded to unforeseen circumstances in the past and which techniques helped them bounce back. It will give you valuable insights into what you should include in your recovery strategy.
Businesses typically fall into four groups:
In this workshop, you'll get ideas and insights into which techniques you should focus on to bounce back!
16.00 – Welcome and introductions
16.10 – The four Ps: Prevention, Promotion, Pragmatic and Progressive
16.15 – The big takeaways
16.25 – How you can maintain visibility
16.34 – Making paid ads your friend
16.45 – Data you need to focus on
16.55 – Review and test your website
17.05 – Conclusion and Q&A
Intergage is a growth marketing agency. We use marketing evolution, accelerated lead generation and automation technology to help ambitious B2B businesses to expand. We're a team of 26 marketing experts with more than 500,000 hours of digital marketing experience and HubSpot solutions Platinum Partner status.
Vermont Systems is an IT systems company that focuses firstly on improving productivity for clients by reducing issues, risks and vulnerabilities. Then it drives continuous improvement for them (and their clients) so they can gain even more advantage from their technology investment. This unique method helps Vermont deliver awesome results!