An Intro to B2B Marketing Automation

Discover inbound marketing: the philosophy, the methodology and the tools you will need to generate more customer enquiries 24/7 on autopilot

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What's in the Whitepaper?

Like any business, companies like yourself need work and regular orders to survive.
If your business is to grow, you need new customers too.

Learn how to lay the foundations of your inbound marketing methodology.
Discover how to earn potential customer's trust and build relationships.
Find out how to use CRM information to supercharge and automate your marketing

Full Chapter List

Chapter 1 Building a Predictable Lead Gen System
Chapter 2 Introducing the Inbound Marketing Methodolody
Chapter 3 Getting the Right Traffic to Your Website
Chapter 4 Building Brand Awareness
Chapter 5 Lead Generation
Chapter 6 Lead Nurturing
Chapter 7 Intelligence
Chapter 8 Sales Enablement
Chapter 9 Bridging the Online/Offline Gap
Chapter 10 Tracking
Chapter 11 Next Steps

About the Author


Paul Tansey
Managing Director, Intergage

Paul Tansey is Managing Director of Poole-based digital marketing company Intergage, A Director of Dorset Chamber of Commerce and Industry and was President of the Chamber in 2018. He is also a Trustee of the MyTime charity for Young Carers in Dorset and works as an Enterprise advisor to Poole High School with the Careers and Enterprise Company.